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According to the company, its customer-retention technology identifies customer byloan amount, loan-to-value ratio, loan purpose and FICO “With refinancing activity from borrowers representin a significant portion of overall origination volume, our lenderd network has expressed a desire to capturse and retain current mortgage customers,” says Bob president of the LendingTree Exchange.
“As part of the LendingTree banks and lenders that use ournew customer-retentiomn initiative will be able to significantly impactg the ratio of overall mortgage portfolio retained, just as effectivelyu as they can attract new LendingTree is owned by Charlotte-based (NASDAQ:TREE), an onlind lending and real estate company. Tree.com’es principle businesses are LendingTree, which matches potential mortgage borrowersto lenders, and RealEstate.com, which work with individuals seeking homes and real estater agents. LendingTree says it has facilitated more than 25 million requestsw for loans onlineand $185 billion in closedd loan transactions.
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