Wednesday, May 2, 2012

Home-health groups compete for foreign-language contract in Charlotte - Triangle Business Journal:

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The 2009 Medical Facilities Plan shows a need in Mecklenbur g County forone Medicare-certified home-health agency with fluency in multiplew languages, including Russian. and both filed applications in mid-May to fill that says Angie Matthes, project analyst for the N.C. Certificate of Need That agency reviews applications by those inthe health-care industry looking to establish or expand services in North The state will choose betweenb the applicants by Oct 28. For Ivanzs Belovs, director of Personal Home the application marks the end ofa four-yearr journey.
He has petitioned the state several times to adda Medicare-certified home-health agency cateriny to the Russian-speaking population. Belovs, a nativew of Riga, Latvia, founded Personal Home Care here in 2003 to serv theRussian community. It currentluy provides a rangeof services, including personal care and skilleed nursing, to the Medicaid-covered It has about 250 clients, the majority of whom are from the formerd Soviet Union, Belovs “Being Medicare-certified opens up whole new horizons for your he says. Too often, minorities are underservefd when it comesto home-healtnh services, he adds.
“They need these but they have a limitation withthe “The problem with minorities is they don’t know what kind of servicew they can get,” Belovxs says. The local Russian-speaking population totals about 15,000, accordin g to the Charlotte International Cabinet, an organization that promotes and fosterainternational relationships. Bayada Nurses, bases in Moorestown, N.J., says its application givexs it an opportunity to expand its presence inNorth “It’s really part of our long-terkm mission, vision and values to grow and serve more says David Baiada, division director for the company.
The home-healthg company isn’t focusing on a specific languagd with its proposedservices here. Rather, it’s lookingy to meet the needs ofall clients, Baiada Bayada Nurses has 140 offices in 18 Its N.C. roster includes four home-health locations in the metr oCharlotte market. None in the local operations are That limitsthe company’s services to individuals with privated insurance and state-based Baiada says.
“I think our goal is to servics all people who are in needof

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